Lost? Follow the ‘Google+ Local Road’

By Kelli Bennett, Editorial Intern

I experienced a surge of excitement and a wave of placidity as I read about the launch of Google+ Local.  Early yesterday morning, Wednesday May 30th, Google announced this setting that would merge Google+ Pages and Google+ Places.  According to Google’s Marissa Mayer, 80 million Google Place pages worldwide have been automatically converted into 80 million Google+ Local pages.

Once again Google is making our lives easier.  Google+ Local will be available for both desktop and mobile use.  “This is an amazing local-mobile-social moment,” Mayer said on CBS This Morning.

As I continue to get acclimated to Atlanta and the copious amount of “peach” related streets and businesses, this new mobile luxury will eliminate much of my confusion in search of choice dinning, shopping and attractions.

I can only predict that this Google advancement will have a large impact on local businesses.  Google+ Local will utilize Zagat, the restaurant guide service owned by Google, to assist users in decision making through customer ratings on food, décor, service and costs.  I strongly believe this will provide restaurants and business owners incentive to improve their businesses as a whole—after all, they are being rated by the entire city.

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